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Join date: Oct 29, 2023

Posts (21)

Sep 3, 2026 ∙ 6 min
How One Strong Idea Can Become a Month of Content
One of the biggest mistakes businesses make with content is assuming they need a completely new idea every single time they post. A new Instagram post, a new Reel, a new newsletter topic, a new blog, a new LinkedIn update. It is no wonder content starts to feel exhausting. The truth is, most businesses do not have an ideas problem. They have a system problem. They already have useful things to say, strong opinions, customer questions, industry knowledge and stories from inside the business....

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Aug 27, 2026 ∙ 2 min
Posting on Social Media Is Not a Content Marketing Strategy
The end of summer is not the end of business in Mallorca August may be drawing to a close, but many of us know that Mallorca does not simply switch off when the main holiday season begins to slow. For many businesses, autumn brings a different kind of activity. The island’s yachting and marine sectors is just one particularly clear example. The next yachting season is already beginning Yachts return from summer charters and prepare for refit work, maintenance, crew changes, provisioning,...

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Aug 22, 2026 ∙ 4 min
The Hot Mallorca Summer Is Ending. Is Your Autumn Marketing Plan Ready?
Summer in Mallorca is rarely a quiet time for business owners. If your company works in hospitality, yachting, tourism, property, events, wellness, retail or any of the industries supporting the island’s busy season, the past few months may have been dominated by clients, bookings, deadlines and solving whatever needed your attention that day, as well as living in the hot weather, with an extra million people on the island.... Even businesses that are not directly seasonal feel the effect....

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